Customer metrics that accelerate growth

Measure your brand's value, compare to your competitors, and weaponise your customer feedback loops to accelerate growth...

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The Customer Value Indicator

We have bottled a methodology that Silicon Valley's top minds have used to grow today's industry disruptors so that companies like you can use it to drive your strategy and accelerate growth.

Measure "Perceived Value"

Unlike other customer metrics, CVI is a holistic measure of how much your customers value your company. This means you can understand how valuable your products, services, and brand is as an integrated offering.

Category & Competitor Comparison

Supergrowth enables you to compare your CVI to those of your competitors and your category. We can even provide you with insight into your sources of competitive advantage, such as how your sales experience compares to your competitors.

Actionable Insights to Drive Growth

Supergrowth uses follow-up questions to generate insights as to how you can improve your CVI score, and presents those to you on a regular basis to provide your company with guidance.

A metric for the whole journey

CVI is a useful addition to NPS, CSAT, and CES metrics, as well as brand trackers, because it can measure how well your experience meets your brand promise.

Without CVI, you run the risk of missing the "moments that matter" in your customer feedback loops.

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How the f#@k did Slack disrupt email?

If you're a user of Slack, you know how useful it is: it's on a mission to kill email, and it's succeeding.

Slack ditched NPS and instead used what is now known as the Customer Value Indicator (CVI) to guide the growth of the biggest thing to happen to email since Hotmail.

Ask yourself, "is my company's customer feedback accelerating our growth?" If the answer isn't yes, then Supergrowth can provide you with an affordable solution that will empower you to get results within a matter of weeks.

Why CVI?

More Reliable than NPS

NPS is a measure of loyalty, CVI is a measure of value. When it comes to business strategy, you want to always know what's creating value to your customers.

Ridiculously Actionable

CVI provides you with insights into why your customers value you and how you could be more valuable to your customers.

A Leading Indicator

CVI can be used to predict (and prevent) customer churn, product roadmaps, brand strategies, and operational improvements.

Packages

Startup

Eligibility rules apply*

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  • Quarterly CVI Score
  • In-Depth Opportunity Analysis
  • Category Benchmarking
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SME & Enterprise

Focus your growth efforts

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  • CVI Score at Custom Periods
  • In-Depth Opportunity Analysis
  • Category Benchmarking
  • Competitor Analysis
  • Churn Prediction
  • Disruption Protection
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Agency/Consultancy

Quantify your impact

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  • CVI Score at Custom Periods
  • In-Depth Opportunity Analysis
  • Category Benchmarking
  • Competitor Analysis
  • Churn Prediction
  • Disruption Protection
  • White Labelling
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Contact us for a demonstration

To learn how Supergrowth and CVI can help your company, contact us below.